Leadership in Functional Medicine, with Lenann McGookey Gardner

<h2>Functional Medicine Field: What You Will Learn:</h2> <ul> <li>Why your patients are ultimately buying your leadership, not just your products and services</li> <li>Lenann’s definition of leadership, and how it affects your practice</li> <li>Why taking a soft approach is beneficial whether you are a male or female practitioner in the <strong>functional medicine field</strong></li> <li>How to get patients and prospective patients to buy into your vision so you can treat them more effectively</li> <li>How to maintain your personality and smooth out the rough edges as you work to develop your strengths as a leader</li> <li>The core issues that prevent people from becoming effective leaders, and how to overcome them</li> <li>The challenges functional medicine providers face because of the shameful cancel culture</li> <li>How Lenann starts her clients on a path where they can become proficient salespeople</li> <li>The top things FM providers can do to move prospective patients through the sales cycle</li> </ul> <h2>How Leadership Manifests in Your Practice</h2> <p>Lenann McGookey Gardner is an executive coach that focuses on leadership and sales. She is an author, a public speaker, and a veteran of the industry with over 20 years of experience. Her greatest joy is helping professionals see how to apply high-integrity, up-to-date salesmanship principles to grow their businesses and professional practices. In this episode of The FM Shift, Lenann joins us to share her journey and go deep into the impact of powerful leadership in the functional medicine field.</p> <h2>They’re Buying Your Leadership</h2> <p>At the end of the day, your patients aren’t just buying your products, services, or brand—they are buying your leadership. Leadership in the functional medicine field is having a vision and engaging your team and patients in a way that makes them want to be a part of it. Great leaders can bring their patients to wellness by helping them awaken within themselves. Leadership is the key to helping them realize what is t