Launch Series Ep #2: The importance of having a few great customers pre-launch

<p>In part two of “Using Community to Launch at B2B MarTech Company,” Brett and Jonathan discuss the importance of having a few great early stage customers. They also discuss the advantage of being a new company, founder-led sales, the value of customer feedback, and building strong customer relationships. </p><p>0:00 Intro <br>1:13 Conversation with Jonathan <br>6:45 Founder-led sales <br>11:00 Abundance mindset <br>12:13 Moment of gaining a customer <br>14:57 First contract signed <br>17:50 Communicating expectations <br>20:42 Hire smart people <br>23:51 Customer success hire <br>28:36 Outro </p><p><a href="https://www.thejuicehq.com/sign-up">Join The Juice</a></p><p>Follow The Juice:| <a href="https://www.meetfathom.com/">Website </a>| <a href="https://www.meetfathom.com/blog">Blog </a>| <a href="https://twitter.com/meetfathom">Twitter </a>| <a href="https://www.linkedin.com/company/67158012">LinkedIn</a><br>Follow Jonathan:| <a href="https://twitter.com/JDGandolf">Twitter </a>| <a href="https://www.linkedin.com/in/jonathan-gandolf/">LinkedIn</a><br>Follow Brett:| <a href="https://twitter.com/IndyMcGrath">Twitter </a>| <a href="https://www.linkedin.com/in/brett-mcgrath-54bb2914/">LinkedIn</a>   </p>