Journey 016 - A Vita: The Truth of Beauty

<p><strong>Part 1: Skin Talks (3:33)</strong></p><p>Dr Baguley explains why he became a doctor and what inspired him to become involved in the beauty industry. </p><p><i>Key Questions</i></p><p><i><strong>Q2: </strong>What was the original vision for A Vita? How have you expanded your range of services and the expertise of your team? (4:16)</i></p><p><i><strong>Q3:</strong>  You’re a doctor and since the lockdown you also work full-time for the NHS. How did you get involved in the beauty industry and what is your main role at A Vita? (6:00)</i></p><p><i><strong>Q4:</strong> From your own point of view, what makes your clinic different? How do you survive in the beauty industry? (9:14)</i></p><p><strong>Part 2: A New Post-Lockdown Perception of Beauty? (11:10)</strong></p><p>We discuss the importance of beauty in our society, whether our perception of beauty has changed coming out of lockdown and the impact A Vita has had on its clients.</p><p><i><strong>Q5:</strong> What is beauty and why is it important to us? (11:56)</i></p><p><i><strong>Q6</strong>: Coming out of lockdown, do you think our concept of how we need to look will change? (13:45)</i></p><p><i><strong>Q8:</strong>  Which three services have changed clients’ lives at A Vita and will continue to do so in the future?  (18:15)</i></p><p><strong>Part 3: Outer Appearances and Inner Realities  (22:04)</strong></p><p>There are many challenges when dealing with clients' expectations in the beauty industry. Dr Baguley talks in more depth about dealing with these expectations but also how to balance our need to look good with a healthy lifestyle.</p><p><i><strong>Q9:</strong> Can you give us an example of challenges you face when dealing with clients' expectations and how you, and the staff at A Vita, deal with it? (22:16)</i></p><p><i><strong>Q10: </strong>If someone is thinking about getting a treatment done, what are the main factors they should consider? (28:35)</i></p><p><i><strong>Q11: </strong>Where is the balance between being too obsessed with how we l