Jon Morris: The Secret Sauce of Marketing Your Law Firm

<p><strong>In this episode, Steve Fretzin and Jon Morris discuss:</strong></p><ul><li>Sales and marketing for the growth of your law firm. </li><li>Stepping into 2021 with a clear focus for scale. </li><li>Understanding what you, as an individual, want to do within your firm. </li><li>Having the right mindset for growing your law firm. </li></ul><p> </p><p><strong>Key Takeaways:</strong></p><ul><li>Every business has sales, marketing, operations, and something to do with clients and customers. </li><li>Your job is not to be a lawyer, your job is to be the CEO of a law firm. </li><li>There is always an opportunity for marketing and for growth.</li><li>Testing is always part of marketing. Until you allocate money, you have no idea if it is going to work. </li></ul><p> </p><p><i><strong>"If you want to go above the noise, and you want to generate more leads than you currently generate, you have to do something different."</strong></i><strong> —  Jon Morris</strong></p><p> </p><p><strong>Connect with Jon Morris:  </strong></p><p>Website: <a href="https://ramsayinnovations.com/">RamsayInnovations.com</a></p><p>LinkedIn: <a href="https://www.linkedin.com/in/jonmorrisriseinteractive/">linkedin.com/in/jonmorrisriseinteractive</a></p><p> </p><p><strong>Connect with Steve Fretzin:</strong></p><p>LinkedIn:<a href="https://www.linkedin.com/in/stevefretzin/"> Steve Fretzin</a></p><p>Twitter:<a href="https://twitter.com/stevefretzin"> @stevefretzin</a></p><p>Facebook:<a href="https://www.facebook.com/salesresults/"> Fretzin, Inc.</a></p><p>Website:<a href="https://fretzin.com/"> Fretzin.com</a></p><p>Email: <a href="mailto:Steve@Fretzin.com">Steve@Fretzin.com</a></p><p>Book:<a href="https://www.amazon.com/Ambitious-Attorney-Doubling-Collection-Published/dp/1791611362/ref=sr_1_3?keywords=steve+fretzin&qid=1559228278&s=gateway&sr=8-3"> The Ambitious Attorney: Your Guide to Doubling or Even Tripling Your Book of Business</a> and<a href="https://fretzin.com/about/books/"> more!</a></p><p>YouTube:<a href="https://www.youtube.com/us