John McDonald of Semihandmade is looking beyond IKEA

<p>Semihandmade started as a small woodworking shop in LA, but after founder John McDonald experimented with making custom doors for IKEA kitchen cabinets, it grew explosively, becoming a national brand with over seventy employees and millions in revenue. Now McDonald is thinking beyond IKEA, with a new direct-to-consumer brand he’s betting will change the way Americans buy kitchens.  On this episode of the Business of Home podcast, he chats with host Dennis Scully about Semihandmade’s scrappy beginnings, a complicated relationship with IKEA, and why he hired veteran publishing executive Beth Brenner to take his company into its next chapter. <i>This episode is sponsored by The Shade Store and Universal Furniture.   </i></p>