Human-Centered Design + Designing Exceptional Customer Experiences with Lis Hubert and Diana Sonis — DT101 E101

<p class="p1"><span class="s1">Diana Sonis is a passionate believer in holistic 360 strategy and design, with extensive expertise in UX and CX design, service design, and design thinking. Lis Hubert is an acclaimed design and strategy thought leader, writer, and speaker with extensive experience in digital strategy, customer experience, information architecture, and design. Together, they founded CX by Design, a human-centered design company that helps businesses design people-centric products, services, and organizational systems in order to create exceptional customer experiences. </span></p> <p class="p1"><span class="s1"><strong>Listen to learn about:</strong></span></p> <ul class="ul1"> <li class="li2"><span class="s1">Customer experience design</span></li> <li class="li2"><span class="s1">Near- versus long-term strategy</span></li> <li class="li2"><span class="s1">Helping organizations make design thinking part of their internal processes</span></li> <li class="li2"><span class="s1">What exactly is innovation?</span></li> <li class="li2"><span class="s1">Systemic innovation</span></li> <li class="li2"><span class="s1">Designing for customer intent </span></li> </ul> <p class="p1"><span class="s1"><strong>Our Guests:</strong></span></p> <p class="p1"><span class="s1"><strong>Diana Sonis</strong></span></p> <p class="p1"><span class="s1">Diana is a passionate believer in holistic, 360 strategy and design, with extensive expertise in UX Design, CX Design, Service Design, and the Design Thinking methodology. </span></p> <p class="p1"><span class="s1">As founding partner of CX by Design, Diana’s mission is to identify nuggets of opportunity within an organization, reorient its existing systems and structures to improve the human experience, help others extend their thinking, and drive material business advantage. </span></p> <p class="p1"><span class="s1">Having designed, built, and successfully sold several companies, Diana works to help businesses shape abstract concepts into concrete online and offline experi