How to Throw a Virtual Conference When You Have No Audience | Ep. #498

<p>In episode #498, Eric and Neil discuss how to throw a virtual conference when you don’t have a built-in audience. Tune in for tips and tricks for building an audience and making sure your information reaches the masses. </p> <p><strong>Time-Stamped Show Notes:</strong> </p> <ul> <li>[00:27] Today’s Topic: <em>How to Throw a Virtual Conference When You Have No Audience</em></li> <li>[00:37] When Eric attempted to throw a virtual conference a few years ago, he had no audience.</li> <li>[00:45] When throwing a conference, you must, first and foremost, set your goal or objective.</li> <li>[00:59] Eric reached out to <em>a lot</em> of people that he thought would be “smart”; he then had them record segments and let them blast their email lists. He made it easy for them to share the event with their social media following.</li> <li>[01:30] Eric made sure to make other people’s involvement as easy as possible, by fitting it around their schedules and workflow.</li> <li>[01:50] The end result was that they collected 6000 or so emails and sold a bunch of recordings of the conference for a total of about $5000.</li> <li>[02:15] Neil supports Eric’s method and says that you have to recruit popular people who will help bring in an audience. This doesn’t mean big names necessarily, but rather people with a big following and a long email list.</li> <li>[02:50] Also, go after companies that have a big following and offer them the opportunity to have a new platform.</li> <li>[03:10] <a href="https://www.crowdcast.io/">Crowdcast</a> is a great product to use for these virtual conferences (It worked for Eric, but it crashed when Neil pulled in too many viewers).</li> <li>[03:46] <a href="https://hangouts.google.com/">Google Hangouts</a> has also worked for this type of venture, but you have to make sure that everything is well coordinated.</li> <li>[03:51] In this case, well coordinated means sending out email or social media blasts for each segment with enough headway to get viewers or hangout members.</li> <li>[04:05] To stay