How to Tell Your Climate Story Like It's Star Wars

<p>You need to tell the world why your idea or mission matters – and not just in any way. You need to tell a story that deeply resonates so that people will fund you, work with you, and take action to support you. In this episode, I talk through the power of using The Hero's Journey template to tell your non-fiction story – and how discovering this twelve-step structure dramatically changed the course of not just my environmental work, &nbsp;but my life, and how it might change yours, too.</p> <p>See the article and free downloadable story template <a href="https://medium.com/how-to-save-the-world-by-katie-patrick/how-to-tell-a-story-that-changes-the-world-568a62ba040a?source=your_stories_page-------------------------------------" rel="noopener follow">How to Tell a Story that Changes the World</a></p> <p>Get the book, Resonate, by Nancy Duarte <a href="https://amzn.to/3qGuwkm">https://amzn.to/3qGuwkm</a>&nbsp;</p> <p>Get The Hero With a Thousand Faces by Joseph Campbell <a href="https://amzn.to/3dCOmrz">https://amzn.to/3dCOmrz</a></p> <p>* * *&nbsp;</p> <p>How to Save the World is a Podcast About the Psychology of What Gets People To Take On Sustainable Behavior and Climate Action: Environmental engineer, designer, and author, Katie Patrick, hunts down the latest behavioral science literature from top universities such as Harvard, MIT, and Stanford to unearth the evidence-based teachings you can use to get magnitudes more people to adopt your environmental campaign, program, or product. Sign up for Katie's free behavior and gamification design course at&nbsp;<a href="http://katiepatrick.com/">http://katiepatrick.com</a></p> <p><a href="https://amzn.to/2Z4jivL">Get a copy of How to Save the World on Amazon</a></p> <p>Join my masterclass training in climate action design for $25 / month <a href="http://katiepatrick.com/gamifytheplanet">http://katiepatrick.com/gamifytheplanet</a></p> <p>This podcast is supported by our friends at <a href="https://earthhacks.io/">Earth Hacks</a> who run environmental hackathons, <a