How to Know if You’ll Be Successful in Business

<p>So how will you know if you’ll be successful in business?</p> <p>There’s a very easy way to tell and if you listen to this podcast you will hear all abou it.</p> <p><span style="text-decoration: underline;"><strong>Podcast Transcript</strong></span></p> <p>How to Know if You’ll Be Successful in Business</p> <p>There’s a very easy way to tell if you’re going to be successful as an entrepreneur. And once I tell you, if you think, Well crap, then I’m screwed, don’t worry—you can change your focus and become successful.</p> <p>Ready?</p> <p>The people who are typically NOT successful are people who just want to make money. They go into business for the financial rewards only. Or they care so much about their product. They are obsessed with their invention or course. It’s their baby and they can’t see outside of that perspective.</p> <p>Those are the people who fail.</p> <p>The people who are typically successful? They are the ones absolutely passionate and excited about marketing.</p> <p>Apple is not in the iPhone business.</p> <p>They are in the business of SELLING iPhones.</p> <p>That’s what Steve Jobs understood and why he was such a big deal and grew the company to billions. He knew we was in the business of marketing and selling. Not in the phone business.</p> <p>Just remember this—it’s not the thing. It’s the selling of the thing.</p> <p>Those are the people who succeed.</p>