How to Grow Your Agency By Constantly Leveling Up

<p>True to his gambler style when it comes to making business decisions, entrepreneur Eric Siu bought a failing marketing agency for $2 back in 2014. By refocusing the agency's vision from an SEO agency to a full-service digital marketing agency, <a href= "https://www.singlegrain.com/" target="_blank" rel= "noopener">Single Grain</a> has grown into a full team of expert marketers who share Eric's vision and passion for constant growth. Now he joins us today to talk about how you can use a game mentality to grow your agency by constantly leveling up.</p> <h2>3 Golden Nuggets</h2> <ol> <li><strong>Lack of vision leads to making mistakes.</strong> Eric talks about the time when he almost lost everything. He says that, at the time, he had no notion of culture and no vision, and it almost cost him everything. Luckily, he was able to <a href= "https://jasonswenk.com/key-growing-agency-mistakes/" target= "_blank" rel="noopener">turn it around</a>.</li> <li><strong>The game of life.</strong> The philosophy he shares in his book and has implemented in his agency is to look at it as a game. You need to be <a href= "https://jasonswenk.com/5-agency-categories/" target="_blank" rel= "noopener">constantly leveling up</a>. There are always new challenges and, if you’re not where you wanted to be yet is because you haven’t beat the current level. It’s a game of resources, he says, you decide how you want to use your resources.</li> <li><strong>Going back to the basics.</strong> Sometimes we need to go back to the basics. Some of the smartest agency owners are really good at SEO and use these tools to find websites in their niche that's ranking for all the keywords they want, buy it, and then have that advantage. And let’s not forget that these tools can also help grow your agency on a small budget.</li> </ol> <p><strong> <iframe title="YouTube video player" src= "https://www.youtube.com/embed/z3bwF03Cnls" width="560" height= "315" frameborder="0" allowfullscreen= "allowfullscreen"><br /></iframe></strong></p> <p> </p> <p> </p> <