How to Get Good ROI from Your Book Featuring Laura Gale

Laura Gale is a ghostwriter who helps entrepreneurs share their experience and legacy to grow their audience and their business. She has worked with entrepreneurs from all over the world and is a bestselling author herself. We discuss: How to listen to the market place [01:23] How to make yourself a really obvious choice [04:16] When to [not] use the services of a ghostwriter [05:05] The two halves of the book-selling process [08:48]  The ideal time to spend on creating and benefiting from a book [10:45] Why some consultants and coaches have anxiety around hiring a ghostwriter [13:35] How much a first-time author should think about investing in producing a book 15:32] How to get a really good return on investment on your book [17:05] A space in your schedule and attitude for serendipity to happen [19:56] Learn more about Laura at http://www.lauraiswriting.com/ (www.lauraiswriting.com).