How To Find The Right Formula For Quick Agency Growth

<p>Are you looking for the right formula for quick agency growth? When Ellen Jantsch was working as a head of growth in a small tech startup, she felt there was space for an agency focused on testing and executing strategies into long-term sustainable growth. She held on to that idea while she worked as a freelancer and when she started <a href="https://tuffgrowth.com/" target="_blank" rel= "noopener">Tuff</a>, a remote growth team for hire. They work with teams in nearly every industry to deliver actionable strategies to attract and keep more engaged customers. Today she joins the podcast to talk about how she found the right formula for quick growth for her agency, her strategic move to grow the agency's most valuable asset, and the moment she started thinking of a more repeatable formula to generate new business.</p> <h2>3 Golden Nuggets</h2> <ol> <li><strong>Test to find the right formula.</strong> When discussing how to find the right <a href= "https://jasonswenk.com/beyond-6-figures/" target="_blank" rel= "noopener">formula to grow</a> your business, Ellen recalls that, more than anything, what helped her find the right fit for her agency was finding what didn’t work for them. “Testing and experimentation was a much quicker route to finding what was going to work,” she assures. The agency relied a lot on word of mouth at one point and at one point they started to try different approaches, from outbound sales to putting on workshops and events. Finally, they focused on an SEO strategy that now brings 75 leads per month to their door.</li> <li><strong>The foundation to grow your most valuable asset.</strong> In an unusual move, for her second hire, Ellen searched for an HR person. “If you’re serious about building a remote team and a small team,” she assures, “you have to put a lot of foundation in place.” So, she worked with this person to set a career framework and think about the <a href= "https://jasonswenk.com/marketing-agency-team/" target="_blank" rel="noopener">hiring processes</a>. They decided on de