How to connect all of your content streams on a high-functioning team with Meisha Bochicchio at Wistia

<p>Meisha Bochicchio is a Content Marketing Manager at Wistia, a video marketing platform that makes it easy for businesses to find, engage, and grow their audience. Meisha shares what it’s like operating within a high-functioning content team, how they effectively communicate internally, and ways the teams have aligned to create relevant content. </p><p>0:00 Intro <br>1:08 Conversation with Meisha <br>4:13 Wistia <br>10:55 Aligning teams <br>14:05 SEO and Content Strategy <br>17:18 Top down mindset <br>19:00 Battling volume game <br>21:00 Internal communication <br>24:15 Keep content relevant <br>28:02 Understand audience <br>31:10 Advice to content marketers <br>32:30 Show Business <br>33:42 Outro </p><p><a href="https://www.thejuicehq.com/sign-up">Join The Juice</a><br><a href="https://thejuice.webflow.io/the-blend">Sign up for The Blend</a> (weekly newsletter from The Juice)</p><p>Follow Meisha | <a href="https://twitter.com/marketingmeisha">Twitter </a>| <a href="https://www.linkedin.com/in/meisha-b/">LinkedIn </a>| <a href="https://wistia.com/">Wistia </a><br>Follow Brett:| <a href="https://twitter.com/IndyMcGrath">Twitter </a>| <a href="https://www.linkedin.com/in/brett-mcgrath-54bb2914/">LinkedIn</a>    </p>