How to Brand Yourself for Success (with Pete Canalichio)

<p><span style="font-weight: 400;">Whether you’re on active duty, retired, working a 9-to 5 job, or are a business owner, you have a brand. It may not be something that’s intentional or planned but like it or not, you’re known for something. That might be hard work, a technical skill, your personality, your positivity, or even your negativity. People have an impression of you,  that’s your brand. </span></p> <p><span style="font-weight: 400;">Pete Canalichio is an award-winning author of the Amazon #1 New Release, "Expand, Grow, Thrive" and TEDx speaker. He has worked in brand strategy, expansion, and licensing for the past 20 years with companies like Coca-Cola Company and Newell Brands.  He is a Navy veteran that has a mission to develop tools, talks, and training designed to inspire, educate and empower his clients to write a better story, and from it, to achieve all that is possible.</span></p> <p>Show notes can be found here</p> <p><a href= "https://laceylangford.com/?post_type=portfolio_page&p=2893&preview=true" target= "wp-preview-2893">https://laceylangford.com/podcast/<span id="editable-post-name">brand-yourself-for-success</span>/</a></p>