How Juul (Sadly) Made Vaping Cool, with Sheila Kaplan
How Juul (Sadly) Made Vaping Cool, with Sheila Kaplan

How Juul (Sadly) Made Vaping Cool, with Sheila Kaplan

Miss Jey Arts

35 min
Entrepreneurship Strategy
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Description

<p>Nora and Scott get the story behind the e-cigarette maker <a href="https://www.juul.com/" rel="noopener noreferrer" target="_blank">Juul</a>, exploring the <a href="https://www.businessinsider.com/juul-timeline-from-startup-to-tobacco-company-challenges-bans-2019-9" rel="noopener noreferrer" target="_blank">company’s rise as a Silicon valley startup</a> and the decisions that led to <a href="https://www.usatoday.com/story/money/2020/01/31/juul-altria-distances-itself-e-cigarette-maker-amid-scrutiny/4618993002/" rel="noopener noreferrer" target="_blank">its current relationship with Altria</a>, the tobacco giant behind Marlboro cigarettes. <em>New York Times</em> reporter <a href="https://twitter.com/BySheilaKaplan" rel="noopener noreferrer" target="_blank">Sheila Kaplan</a> discusses her reporting on Juul and the documentary <a href="https://www.nytimes.com/article/move-fast-and-vape-things.html" rel="noopener noreferrer" target="_blank"><em>Move Fast &amp; Vape Things</em></a>, along with her investigation <a href="https://www.nytimes.com/2019/11/23/health/juul-vaping-crisis.html" rel="noopener noreferrer" target="_blank">"How Juul Hooked a Generation on Nicotine."</a></p><p>See Privacy Policy at <a href="https://art19.com/privacy" rel="noopener noreferrer" target="_blank">https://art19.com/privacy</a> and California Privacy Notice at <a href="https://art19.com/privacy#do-not-sell-my-info" rel="noopener noreferrer" target="_blank">https://art19.com/privacy#do-not-sell-my-info</a>.</p>

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danny.street

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