How Connection Questions are Key to any Business Growth Strategy

<p>Connection questions are all about lateral thinking and how things fit together. The goal is to use them to get hired, develop trust, and be helpful in general.</p> <p>Examples include: “What other projects or teams might benefit from knowing what we’re considering?”, “What other external partners should we connect with to make things easier?”, “What connections can I make for you inside the company?”, “What kinds of updates would be most helpful for me to give you around the topic?”</p> <p>The next category is more focused on what’s missing. Ironically, these kinds of questions are the most interesting and most commonly skipped.</p> <p>Examples include: “What should we have discussed about this potential project but didn’t?”, “What other data should we begin to collect now so that we have a benchmark to prove success?”, “What kinds of people are you looking to meet?”, “What can I do to be helpful that we haven’t discussed yet?”</p> <p>These sorts of questions are very thought provoking and great to drop into the middle of a meeting or near the end.</p> <p>The trap to avoid is over indexing on your initial questions and not focusing on the questions you will use to wrap up the conversation.</p> <p> </p> <p> </p> <p>Mentioned in this Episode:</p> <p>Debby Moorman on Sales – Time To Get Great At Business Development - <a href= "https://podcasts.apple.com/us/podcast/real-relationships-real-revenue-video-edition/id1504330338?i=1000547399956" target="_blank" rel= "noopener">podcasts.apple.com/us/podcast/real-relationships-real-revenue-video-edition/id1504330338?i=1000547399956</a>  </p>