How Ben & Jerry's mix marketing and meaning

<div style="font-weight: 400;"> <div> <p><span data-contrast="auto">Mia Bacarro, Integrated Marketing, Ben & Jerry's ANZ & Asia</span> <span data-contrast= "auto">sits down with host Mark Jones t</span><span data-contrast= "none">o share the scoop on how the ice cream brand combines emotional  connection with social awareness and activism.</span><span data-ccp-props="{}"> </span></p> </div> <div> <p><strong><span data-contrast= "auto">Resources</span></strong><span data-ccp-props= "{}"> </span></p> </div> <div> <ul> <li data-leveltext="●" data-font="Noto Sans Symbols" data-listid= "1" aria-setsize="-1" data-aria-posinset="1" data-aria-level="1"> <a href= "https://www.benandjerry.com.au/whats-new/2020/08/social-mission-flavors" target="_blank" rel="noopener"><span data-contrast="none">5 Ben & Jerry’s Flavours On a Mission</span></a><span data-ccp-props= "{"335551550":1,"335551620":1,"335559685":720,"335559737":0,"335559740":240,"335559991":360}"> </span></li> <li data-leveltext="●" data-font="Noto Sans Symbols" data-listid= "1" aria-setsize="-1" data-aria-posinset="2" data-aria-level="1"> <a href="https://hbr.org/2021/01/why-ben-jerrys-speaks-out" target= "_blank" rel="noopener"><span data-contrast="none">Why Ben & Jerry’s Speaks Out</span></a><span data-ccp-props= "{"335551550":1,"335551620":1,"335559685":720,"335559737":0,"335559740":240,"335559991":360}"> </span></li> </ul> </div> </div> <div style="font-weight: 400;"> <div> <p><strong><span data-contrast="auto">You might also like…</span></strong><span data-ccp-props="{}"> </span></p> </div> <div> <ul> <li data-leveltext="●" data-font="Noto Sans Symbols" data-listid= "1" aria-setsize="-1" data-aria-posinset="1" data-aria-level="1"> <a href= "https://www.thecmoshow.impactinstitute.com.au/episodes/professor-john-roberts-on-better-marketing-for-a-better-world-bmbw" target="_blank" rel="noopener"><span data-contrast="none">Professor John Roberts on Better Marketing for a Better World (BMBW)</span></a><span data-ccp-props= "{"335551550":1,"335551620":1,"335559685":