Her Journey From 400 Flips to Multifamily Investing

Welcome, ladies, to the Real Estate InvestHER Show! In this episode, we engage in an insightful conversation with guest Kelani Blackwell about the current state of the real estate market and the importance of community support. Kelani is a seasoned connector and consultant in the real estate industry. As the COO of a successful fix-and-flip operation and residential brokerage in Las Vegas, Kelani oversaw over 1000 transactions and 400 renovations, generating millions in revenue. She later joined CBRE, a global firm focusing on multifamily investment property sales and advocating for diversity, equity, and inclusion. In this episode, Kelani takes us on her journey and shares the lessons she has learned along the way, from understanding that she can succeed without anyone else to avoiding mistakes like relying too heavily on MLS for deals. Kelani also dives into strategies for sourcing deals in the real estate space, such as creating a proprietary system for inbound leads and leveraging existing listings to build relationships with realtors and neighbors. Kelani emphasizes the importance of conservative underwriting and advises experienced investors to stick to their numbers while looking for opportunities. “Stick to the numbers. Everyone's feeling what you're feeling. The only difference between you and the person bidding next to you is how well-capitalized they are and their risk tolerance. (15:06 – 15:16) “Just because a deal comes available doesn't make it a really good deal. You have to be able to weather the storm and adjust your expectations with your investors.” (17:18 – 17:28) Connect with Kelani: Instagram: @kelanib LinkedIn: Kelani Blackwell LinkTree: Kelani Blackwell Resources Mentioned: Think and Grow Rich by Napoleon Hill How To Join the InvestHER Movement InvestHER CON 2024 Austin, TX Omni Barton Creek Resort June 3-4 - "ALL IN – It’s Time to Thrive” Here is what you can expect at InvestHER CON 2024: Pre-event network, 2 full days of transformational experiences, access to over 20 Sessions