Heidi Zak Reveals How ThirdLove Acquired 1 Million Customers In 3 Years

<p>Real talk: Why were we never taught how to buy a properly fitting bra? I know I can’t be the only one who struggles with this. Generations of women have been playing a guessing game and settling for uncomfortable products &amp; outdated practices in an industry that - until recently - catered more toward appealing to men than serving women. <br/><br/>This was the exact obstacle Heidi Zak, the co-founder and CEO of ThirdLove, had to overcome when she launched an innovative solution to normalize online bra shopping that skyrocketed ThirdLove to being the #1 digital bra brand among millenials.<br/><br/>Today, we’re dissecting the case study of how ThirdLove acquired 1 million paying customers in just 3 years and which customer acquisition channels they’re doubling down on in 2022.<br/><br/><b>Connect with Heidi:</b></p><ul><li>https://www.thirdlove.com<ul><li>Use code <b>TL-CUBICLETOCEO</b> to redeem a free pair of underwear!<em> Includes all underwear $28 or less 1 use per customer No minimum purchase.</em></li></ul></li><li>https://instagram.com/thirdlove/</li><li>https://instagram.com/heidi/</li><li>https://twitter.com/thirdlove</li><li>https://facebook.com/thirdlove</li></ul><p><br/><b>If you enjoyed today&apos;s episode, please:</b></p><ol><li><b>Join our referral rewards program by signing up for our text notifications at </b><a href='https://ellenyin.com/superfan'><b>ellenyin.com/superfan</b></a><b> , and share your custom referral link with your biz besties to get them to sign up too! </b></li><li><b>Post a screenshot &amp; key takeaway on your IG story and tag me </b><a href='https://www.instagram.com/missellenyin'><b>@missellenyin</b></a><b> &amp; </b><a href='http://www.instagram.com/cubicletoceo'><b>@cubicletoceo</b></a><b> so I can repost you.</b></li><li><b>Leave a positive review on Apple Podcasts</b></li><li><b>Subscribe for new episodes every Monday </b></li></ol><p><br/></p><p><b>----- </b></p><p><b>FREE RESOURCES:</b></p><p><b>Service-based entrepreneurs, are you tired of being on the content h