Get more listings with YouTube Ads - Aaron Martinez

<p><span style="font-weight: 400;">  In this fast moving environment none of us really know who is ready to sell or buy a house--I cant tell you how many times agents will email me with a story about how one of their close friends used another agent or how the person you see everyday at the gym used someone else.</span></p> <p> </p> <p><span style="font-weight: 400;">If youve been around long enough this has happened to you--the reason I think its important is that too often people assume that 1) other people know what you do and trust you to do the job and 2) everyone is one interaction away from signing a contract.  I often hear people say “that neighborhood is dominated by X” or I cant break into that group because everyone in that group knows susan and will use her.  I say that is a false notion -- a limiting belief that is holding you back.</span></p> <p> </p> <p><span style="font-weight: 400;">I hope that today you will learn why you might want to start incorporating youtube ads in your quiver.  We talk about how to buy ads, when you actually get charged for an ad and how to target your ideal type of person or demographic.</span></p> <p> </p> <p><span style="font-weight: 400;">I just realized that many of you might not understand how an online ad running in the background fits into your sales funnel.  You might not even have one  or a real one.</span></p> <p> </p> <p><span style="font-weight: 400;">Just the basics---your sales funnel looks just like a funnel---you have a big opening at the top where all kinds of stuff comes in and you finally have a smaller opening at the bottom where sales or dollars actually falls out.  At the top of your funnel you should have a mix of inputs---some of them totally offline like calling your database--that is an offline lead generation input.  You might have radio, television, postcards or some other mailer--that is another type of offline lead generation inputs.  Most of the offline inputs i described above are primarily used to locate sellers --generally.  Your sales fu