GE Ep 252 [2020] - How Super Coffee Went From $5 Mill Year to $5 Million Month w/ Jim Deccico

<p>Jim DeCicco is the CEO and oldest brother of Super Coffee which started in a college dorm room and is now doing over $5 million per month in sales.  This is Jim's 2nd time on the podcast and the previous episodes can be found at the link below. </p> <p><a href= "https://www.askdennisbrown.com/podcast/e102-super-coffee-went-dorm-room-5-million-revenue-jim-decicco/" target="_blank" rel="noopener"><strong>Episode 102 with Jim DeCicco/ Super Coffee</strong></a></p> <p>During this interview we discuss:</p> <p>1:30 - He shares his personal experience of being infected with the Covid19 and how it impacted him personally and as a business.</p> <p>2:51 - Jim gives us an update on the companies growth since our last interview over a  year ago.</p> <p>4:02 - He talks about the concept of working IN your business vs. ON your business and why it has been very instrumental to Jim's growth.</p> <p>7:44 - How and why its important to create organizational capacity.</p> <p>10:15 - How Jim overcame the challenge of finding the right talent and developing a company culture. </p> <p>10:50 - He talks about his C.O.A.C.H framework for building a great culture.</p> <p>13:32 - Jim talks about what Super Coffee is and how the brand has evolved since launching the business. </p> <p>16:54 - We discuss the importance and roll culture has played in Super Coffee's growth.</p> <p>19:45 - We discuss the challenges and concept of giving up control in order to facilitate fast growth.</p> <p>23:55 - A key piece of advice from Jim if your serious about launching a successful brand.</p> <p>25:12 - Jim shares one business superpower he wished he had.</p> <p>AND much, much more!</p> <p><strong>Jim's Websites:</strong></p> <p><a href="http://www.drinksupercoffee.com/" target="_blank" rel= "noopener"><strong>www.drinksupercoffee.com</strong></a></p> <p><strong><a href="https://www.instagram.com/drinksupercoffee/" target="_blank" rel="noopener">Follow Super Coffee on Instagram!</a></strong></p> <p><a href="https://www.linkedin.com/in/jim-decicco-b4828