From Idea to Product: Dorman’s Process of Developing Products [AW 178]

<div class="px-10"> <div class="text-lg pt-4 text-left prose-lg"> <div class="px-10"> <div class="text-lg pt-4 text-left prose-lg"> <p style="line-height: 16.5pt">Recorded Live at ASTE 2023, Lester Kovacs, Director of Ideation at Dorman Products, explains Dorman's unique approach to product development, including working closely with technicians, searching through junkyards for challenges, and conducting extensive testing. He also discusses supply chain issues, reaching out to their network for feedback, and upcoming products at Dorman.</p> <p style="line-height: 16.5pt">Lester Kovacs, Director of Ideation, <a href="https://www.dormanproducts.com/" target="_blank" rel="noopener">Dorman Products</a></p> </div> </div> </div> <div class="text-lg pt-4 text-left prose-lg"> <p style="line-height: 16.5pt">Show Notes:</p> <div class="px-10"> <div class="text-lg pt-4 text-left prose-lg"> <ul> <li><a href="https://www.youtube.com/watch?v=yt2ymglplvk&amp;t=4s" target="_blank" rel="noopener"><strong>Watch Full Video</strong></a></li> <li>Uncovering Technician Challenges (00:04:02) Discussion on how Dorman works with technicians to uncover their challenges and develop solutions.</li> <li>Part Availability and Supply Chain Issues (00:05:31) Conversation about supply chain issues and challenges with part availability for older vehicles.</li> <li>The discovery of a new product category (00:08:31) Discussion about finding a new product category and the process of developing that particular product.</li> <li>The challenge of developing new products (00:11:00) Exploration of the challenges faced in developing new products and the need to work against the clock.</li> <li>Testing and validation of new products (00:12:58) Explanation of the testing and validation process for new products, including material testing, dimensional testing, and trial and test on actual vehicles.</li> <li>The incubator analogy (00:15:54) Discusses the role of the incubator in finding and developing ideas, identifying bottlenecks, and resour