Fine Tune Your Customer’s Journey Featuring Paul Sokol

Deemed the "Mad Scientist" of sales &amp; marketing automation, Paul Sokol has been involved in countless projects as a result of his world-class customer journey automation and advertising authority. In today’s episode of Smashing the Plateau, you will learn how pattern recognition fuels your marketing and sales process. <strong>Paul and I discuss:</strong> <ul> <li>Paul’s background as an electrical engineer [01:42]</li> <li>Machine learning and advertising [03:09]</li> <li>Connecting everything to your customer’s experience [13:56]</li> <li>Learning new tools and adding the skillset to your business [18:22]</li> </ul><br/> Learn more about Paul at <a href="https://bepro.events/linktree">https://bepro.events/linktree,</a> <a href="https://book.paulsokol.me/">https://book.paulsokol.me</a> <strong>Thank you to Our Sponsors:</strong> <a href="https://smashingtheplateau.com/community/">The Smashing the Plateau Community</a>