Falling Share Price, Poor Marketing Reputation & Mis-selling Policies: Leading a Change in Organisational Culture - Greg Reed | Episode 5

<p>Welcome to The Business Influencer Podcast where we will interview and explore the success stories of entrepreneurs, business leaders, senior policymakers and get insights from thought leaders around the issues of the day.</p> <p>In this episode, our host interviews Greg Reed, former CEO of Homeserve UK plc. He explains how he took a role in a business whose shares had plummeted by 28%, lambasted for its poor marketing and sales function and reputation for poor customer service. He discusses the importance of communication, clarity of vision, and ensuring that products are aligned to the customer journey.&nbsp;</p> <p><br></p> <p>Credits:</p> <p>Host - Ninder Johal DL</p> <p>Production - Simren K. Johal</p> <p>Video editing - Stewart Lawley</p> <p>Executive Producer - Narinder K. Johal</p> <p>Music - EWC / Nachural Selection (Album)</p> <p>© Copyright by Nachural Records / Nachural Publishing</p>