Explore circular economy in reusable packaging for FMCG sector | Ep. #22

<p>Did You Know that a typical bottle of cleaner is <strong>90% water and less than 10% of the content is actual ingredient</strong>? So if you view it sensibly we pay brands money to buy plastic &amp; water. For years communities have been talking about the 3 Rs : Reduce Reuse Recycle and for reasons unknown, I feel the <strong>world is stuck onto recycling</strong> and somehow the innovation around Reduce &amp; Reuse were given less significance.</p> <p>Have you also observed this pattern?</p> <p>The quest for understanding <strong>Reusable packaging industry</strong> brought us to a brand by the name <a href="http://www.myreplenish.com/">Replenish</a>! They simply want to <strong>eliminate the waste</strong> of buying products in disposable plastic bottles.</p> <p>Click on this link to view their cool solution —&gt; <a href="https://www.youtube.com/watch?v=EZd-LjNBa2E">https://www.youtube.com/watch?v=EZd-LjNBa2E</a></p> <p>—&gt; <a href="https://www.youtube.com/channel/UCTI_cpgtYpXYhcAB3Q5uCMg">https://www.youtube.com/channel/UCTI_cpgtYpXYhcAB3Q5uCMg</a></p> <p>Since 2020 pandemic, the world's consumption of cleaning aid / hand wash / sanitizers have increased manifolds, which as introduced ample amounts of plastic bottles into the markets thereby increasing waste. The solution offered by Replenish (which is Cradle to Cradle certified) has the potential to transform our households for good. --&gt; <a href="http://www.myreplenish.com/#details">http://www.myreplenish.com/#details</a></p> <p>Tune on to the episode to learn more..</p> <p>Weekly gupshup will be an active thread on LinkedIn &amp; Twitter, therefore we urge all you listeners to-</p> <p>* Join us in a conversation by commenting on our posts; (<a href="https://www.linkedin.com/in/sreepriyasridharan/"><strong>click on this link</strong></a>)</p> <p>* Follow our page- (<a href="https://www.linkedin.com/company/circular-business-podcast-india"><strong>Circular Business Podcast-India</strong></a> | <a href="https://www.linkedin.com/company/thecircularcolle