Essential Marketing Skills for Copywriters

Links related to this episode: https://www.btmsinsiders.com/courses/the-most-valuable-customer-strategy?utm_source=btms-daily&utm_medium=email&utm_campaign=20210607 (The Most Valuable Customer Strategy) https://www.btmsinsiders.com/bundles/btmsinsiders-all-access-pass?utm_source=btms-daily&utm_medium=email&utm_campaign=20210607 (BTMSinsiders is like Netflix for Copywriting & Marketing Training — Stream all of Roy’s training for one low monthly fee) https://amzn.to/3vRKRod (Book: Ready, Fire, Aim) https://amzn.to/3isOn4m (Book: Getting Everything You Can Out Of All You've Got) https://amzn.to/3uQeKE8 (Book: 80/20 Sales & Marketing) https://amzn.to/3fXIGtT (Book: Play Bigger) https://amzn.to/3z7uANN (Book: No B.S. Direct Marketing) https://amzn.to/3cmCdGC (Book: Systemology) https://www.breakthroughmarketingsecrets.com/ask (Ask Roy Your Question) https://www.youtube.com/user/royfurr?sub_confirmation=1 (Subscribe to Roy’s YouTube channel) https://breakthroughmarketingsecrets.captivate.fm/listen (Subscribe to the Breakthrough Marketing Secrets podcast) https://www.breakthroughmarketingsecrets.com/work-with-roy/ (Work With Roy) https://www.breakthroughmarketingsecrets.com (Get Roy’s Daily Emails) “What are the essential business and marketing skills that a copywriter must know about?” That’s the question I got from Sean, that I answer in today’s Mailbox Monday episode. I’ve often talked about how valuable it was for me as a copywriter… To have actually worked in and run a marketing department for years before going out on my own as a copywriter. Learning these marketing skills are a large part of why I’ve become so successful... And frankly, why I’m so much more valuable as a copywriter than others who focus on just the writing. Learn these principles. Learn these strategies. Start with today’s episode. Then go deeper. https://youtu.be/O82b7Id8yUw (These marketing skills will make you a much more valuable copywriter.) Yours for bigger breakthroughs, Roy Furr