Episode 9: 4 Steps to Fix a Broken Marketing Campaign

<p><strong>If it ain’t broke, don’t fix it. But if it is broke…</strong> <span style="font-weight: 400;"> In this latest installment of</span> <span style= "font-weight: 400;">#WeOutHere</span><span style= "font-weight: 400;">, hosts</span> <span style= "font-weight: 400;">Molly Pittman</span> <span style= "font-weight: 400;">(SM CEO) and</span> <span style= "font-weight: 400;">John Grimshaw</span> <span style= "font-weight: 400;">(CMO) give us their 4-step system for fixing a broken marketing campaign. They break down the 3 secondary metrics you should be tracking in Facebook, ideal target performance benchmarks, audience overlap, and lots more. Now pull up that broken campaign and let’s get to work! </span></p> <p><span style="font-weight: 400;">YOUR ENGAGEMENT MATTERS! </span></p> <p><span style="font-weight: 400;">Here’s how you can make a difference:</span></p> <ul> <li style="font-weight: 400;"><span style= "font-weight: 400;">Subscribe to</span> <span style= "font-weight: 400;">The Smart Marketer Podcast</span><span style= "font-weight: 400;"> </span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Leave us a review on</span> <span style="font-weight: 400;">Apple Podcasts</span></li> <li style="font-weight: 400;"><span style= "font-weight: 400;">Repost this episode to your social media</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Share your favorite episodes with a friend</span></li> <li style="font-weight: 400;"><span style="font-weight: 400;">Tag us in your next post and use the hashtag</span> <span style= "font-weight: 400;">#WeOutHere</span></li> </ul> <p><span style="font-weight: 400;">Have questions? Send us an email at support@smartmarketer.com and don’t forget to…</span></p> <p><em><span style="font-weight: 400;">Serve the World Unselfishly and Profit.</span></em></p>