Episode 25: How to Evaluate Facebook Ad Campaigns

<p><strong>Now that you’ve collected campaign data, what’s next?</strong> <span style="font-weight: 400;">In this #WeOutHere segment,</span> <a href= "mailto:support@smartmarketer.com"><span style= "font-weight: 400;">John Grimshaw</span></a> <span style= "font-weight: 400;">shares the simple formula he created to help media buyers know whether it’s time to scale a campaign or to go back and make improvements. You’ll learn how to set your scaling budget, the timeline to follow, and why John compares scaling to cooking rice. :) </span></p> <p><span style="font-weight: 400;">YOUR ENGAGEMENT MATTERS! </span></p> <p><span style="font-weight: 400;">Here’s how you can make a difference:</span></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Subscribe to</span> <span style= "font-weight: 400;">The Smart Marketer Podcast</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Leave us a review on</span> <span style= "font-weight: 400;">Apple Podcasts</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Join</span> <a href= "https://landing.smartmarketer.com/pages/tmtp-mentorship/"><span style="font-weight: 400;"> Train My Traffic Person</span></a> <span style= "font-weight: 400;">and become a Media Buyer! (enrollment closes Feb. 18)</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Repost this episode to your social media</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Share your favorite episodes with a friend</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Tag us in your next post and use the hashtag</span> <span style= "font-weight: 400;">#WeOutHere</span></li> </ul> <p><span style="font-weight: 400;">Have questions? Send us an email at support@smartmarketer.com, and don’t forget to…</span></p> <p><em><span style="font-weight: 400;">Serve the World Unselfishly and Profit</span></em></p>