Episode 15: Introduction to behavioral science for eCommerce brands

<p>Featuring Shirin Oreizy, Founder and CEO of Next Step</p><p><em>Shirin Oreizy is the Founder and President of Next Step, an award-winning Behavioral Marketing Agency with offices in San Francisco & Boston.</em></p><p>Episode quote:</p><p>“<em>Ultimately, we're trying to uncover why people are making certain decisions about your brand...</em></p><p><em>...That finding can live in a variety of places in your organization, it could be within different aspects of your marketing, it could go into sales, it can go into the customer experience, etc.”</em></p><p>Visit the complete <a href="https://grin.co/blog/podcast/behavioral-science-influencer-marketing/?utm_medium=referral&utm_source=podcast&utm_campaign=podcast-episode-15" rel="noopener noreferrer nofollow">episode page</a> to learn more. Or subscribe to the GRIN Gets Real podcast where you listen to podcasts.</p>