Episode 105: How to Sell Using Story

<p class="p1">Welcome to the Transformational Selling podcast!<span class="Apple-converted-space"> </span></p> <p class="p2"><span class="s1">Over the coming episodes I'm going to give you an overview of my new book <a href= "https://www.amazon.ca/Transformational-Selling-Relationships-Business-Integrity/dp/1738663604/ref=zg_bs_935842_sccl_4/145-3044136-4853756?psc=1" target="_blank" rel="noopener"><span class="s2">Transformational Selling: Eight Habits to Help you Grow your Business, Deepen Client Relationships, and Sell with your Integrity Intact.</span></a><span class= "Apple-converted-space"> </span></span></p> <p class="p1">In this episode we are continuing our conversation around what it means to be and become a transformational seller.<span class="Apple-converted-space"> </span></p> <p class="p1">Last week, we talked about bout the habit number 4, practice makes permanent.</p> <p class="p1">This week we’re going to carry onto habit number five which is all about selling a transformational story.</p> <p class="p1">We're going to talk about the three-step process on what it means to be a transformational seller, how to tell a story that is worth changing for and how you can become a story seller.</p> <p class="p1"><strong>Specifically, here’s what you will learn:</strong></p> <ul class="ul1"> <li class="li3"><span class="s4">The three steps in the transformational selling process</span></li> <li class="li3">The stories you need to be telling your clients</li> <li class="li3">The stories you need to be discovering about your clients<span class="Apple-converted-space"> </span></li> <li class="li3">Why you should create a story bank</li> <li class="li3">The four stories that your want to be uncovering from your clients</li> </ul> <p class="p4"> </p> <p class="p3">My new book Transformational Selling: A Playbook for Financial Professionals is now available on Amazon! <a href= "https://www.amazon.ca/dp/1738663604/ref=sr_1_3?crid=VNMG37H74DMY&keywords=finka+jerkovic&qid=1678150331&sprefix=finka+jer,aps,2202&sr=8-3