EP157: Maha Abouelenein: Building Your Personal Brand

<p>Nowadays, public relations are everything. Whether you’re a business owner, an athlete or a celebrity—your ability to build an effective personal brand, protect your reputation, and form connections can make or break your success.</p><p> And there’s no one better to learn from than the queen of PR herself, Maha Abouelenein! She has over 20 years of experience advising global corporations, high-tech growth startups, and top governments, and is the founder of Organizational Consultants, a strategic communication consulting firm with offices in the USA and Dubai. She also handles PR for Nike, Target, Gary Vaynerchuk, and more!</p><p> In this episode of the Perfectly Mentored Podcast, Maha joins Jason Portnoy to talk about building a personal brand and how you can maximize your PR efforts. So if you have a story you&apos;ve been wanting to tell, stay tuned for top tips from an expert!</p><p><br/><b>Topics Covered:</b></p><ul><li>How did you become the “Queen of PR”? [1:27]</li><li>Why should people focus more on their personal brands? [3:06]</li><li>Do you need a team to build a personal brand online? [8:26]</li><li>Why does someone like Gary V need people to help him with his personal brand? [10:36]</li><li>How do you figure out where you can add value, and then make the pitch? [12:54]</li><li>What strategy did you use to build your network? [16:27]</li><li>What’s the right way to build a network? [19:59]</li><li>What’s the perfect content strategy? [24:22]</li><li>How important is traditional media today? [27:10]</li><li>What are some top tips in order to land some press? [27:45]</li><li>How do you learn to tell your story and make it something people want to hear? [28:48]</li><li>What do you look for when choosing people to work with? [34:03]</li></ul><p><br/><b>Connect with us:</b></p><ul><li><a href='https://www.instagram.com/perfectlymentored/'>Perfectly Mentored Instagram</a></li><li><a href='https://www.youtube.com/channel/UCSbIejcPCrA5PXdER8ZUjUQ'>Watch the Interviews on YouTube</a></li><li><a href='http: