EP083 – How to Buy Another MSP with Daniel Welling and Ian Luckett

<div style="font-weight: 400;"> <p><span data-contrast="auto">If you are a new listener, I briefly mentioned the two pillar episodes that make this a brilliant trilogy series which are <a href= "https://innovatetosuccess.com/podcasts/ep075-daniel-welling/" target="_blank" rel="noopener">Episode 75</a>, where we talk about how to increase the value of your MSP and <a href= "https://innovatetosuccess.com/podcasts/ep080-exit-your-msp/" target="_blank" rel="noopener">Episode 80</a>, the dos and don’ts when you want to exit your MSP. What a journey it has been indeed.</span><span data-ccp-props= "{"201341983":0,"335559740":259}"> </span></p> </div> <div style="font-weight: 400;"> <p><span data-contrast="auto">As usual, again just for the new listeners who have yet to keep up with this series, I asked Daniel to explain briefly who he is, what he does, and who he helps. He shares his experience in the area of buying and selling of MSP business.</span><span data-ccp-props= "{"201341983":0,"335559740":259}"> </span></p> </div> <div style="font-weight: 400;"> <p><span data-contrast="auto">Kicking off this value-loaded episode, I asked Daniel first what is one’s purpose of buying an MSP. Daniel says that it’s because of the assets, primarily the customers and staff, and secondary to that would be the intellectual property, processes, and reputation, although it’s a case-to-case basis. He then explains why these factors matter.</span><span data-ccp-props= "{"201341983":0,"335559740":259}"> </span></p> </div> <div style="font-weight: 400;"> <p><span data-contrast="auto">Daniel and I briefly weighed in on an MSP’s value before the sale and we then discuss the initial steps in the process of actually buying an MSP. Daniel reminds us that first of all, this is a sales process, and you need to approach it in the same way as if you are acquiring clients.</span><span data-ccp-props= "{"201341983":0,"335559740":259}"> </span></p> </div> <div style="font-weight: 400;"> <p><span data-contrast="auto">Establish the target market. Profil