EP082 - MSP LinkedIn Lead Generation Top Tips with Ian Luckett

<div style="font-weight: 400;"> <p><span data-contrast="auto">This podcast episode is coming from the recent event that we delivered, the IT Experts LinkedIn Lead Generator Masterclass.</span><span data-ccp-props= "{"201341983":0,"335559740":259}"> </span></p> </div> <div style="font-weight: 400;"> <p><span data-contrast="auto">Entering the world of LinkedIn and Lead Generation is like opening a pandora’s box full of overwhelming questions. How do I generate leads from LinkedIn? How can I help my clients here? What content do I put out there? How do I connect with people? What messages do I send? And how do I even start?</span><span data-ccp-props= "{"201341983":0,"335559740":259}"> </span></p> </div> <div style="font-weight: 400;"> <p><span data-contrast="auto">First of all, do not think of LinkedIn as a spider web or a never-ending maze that you might not get out of. Think of LinkedIn as one of the most powerful tools available that will help you connect with people all over the world that will then make your IT & MSP business scale and grow.</span><span data-ccp-props= "{"201341983":0,"335559740":259}"> </span></p> </div> <div style="font-weight: 400;"> <p><span data-contrast="auto">It is important to understand your customer journey and the fact that using LinkedIn is all about making sure you are creating touchpoints. That’s where it all starts.</span><span data-ccp-props= "{"201341983":0,"335559740":259}"> </span></p> </div> <div style="font-weight: 400;"> <p><span data-contrast="auto">Before I tell you my five top tips on how you can start an effective LinkedIn Lead Generation, I go through with you a simple but strategic process about Lead Generation in LinkedIn.</span></p> </div> <div style="font-weight: 400;"> <p><span data-contrast="auto">So here are my top five tips:</span><span data-ccp-props= "{"201341983":0,"335559740":259}"> </span></p> </div> <div style="font-weight: 400;"> <ol> <li data-leveltext="%1." data-font="" data-listid="3" aria-setsize= "-1" data-aria-posinset="1" data-aria-level="1"> <s