EP040 - Understanding Your MSP's Digital Marketing Footprint with Ayan Adam and Ian Luckett

<div style="font-weight: 400;"> <p><span data-contrast="auto">Ayan shares how your digital marketing footprint can be compared to real estate -- how much are you investing in it?</span><span data-ccp-props= "{"201341983":0,"335559740":259}"> </span></p> </div> <div style="font-weight: 400;"> <p><span data-contrast="auto">She also discussed how you don't necessarily have to hire a digital marketing agency for your IT & MSP business as there are many things that you can immediately do on your own such as:</span><span data-ccp-props= "{"201341983":0,"335559740":259}"> </span></p> </div> <div style="font-weight: 400;"> <p><span data-contrast="auto">1. Claim your Google My Business (GMB) listing</span><span data-ccp-props= "{"201341983":0,"335559740":259}"> </span></p> </div> <div style="font-weight: 400;"> <p><span data-contrast="auto">2. Get Google reviews</span><span data-ccp-props= "{"201341983":0,"335559740":259}"> </span></p> </div> <div style="font-weight: 400;"> <p><span data-contrast="auto">She also talked about how even when you're not aware of it, your digital footprint can be easily checked.</span><span data-ccp-props= "{"201341983":0,"335559740":259}"> </span></p> </div> <div style="font-weight: 400;"> <p><span data-contrast="auto">Ayan also discussed how important it is for MSPs to go LOCAL this 2021. We talked about how you should nail your niche, and make sure that you rank locally.</span><span data-ccp-props= "{"201341983":0,"335559740":259}"> </span></p> </div> <div style="font-weight: 400;"> <p><span data-contrast="auto">We also tackled some basic yet effective SEO tips that you can use to help your IT & MSP business.</span><span data-ccp-props= "{"201341983":0,"335559740":259}"> </span></p> </div> <div style="font-weight: 400;"> <p><span data-contrast="auto">I hope you've picked some helpful tricks from this episode, and if you did, it's time to implement!</span><span data-ccp-props= "{"201341983":0,"335559740":259}"> </span></p> </div> <div style="font-weight: 400;"> <p><span data-contrast="auto">