EP034 - Perfect MSP Pricing with Nigel Moore & Ian Luckett

<div style="font-weight: 400;"> <div style="font-weight: 400;"> <p><span data-contrast="auto">In this episode of the IT Experts Podcast, we are joined by The Nigel Moore from Tech Tribe. </span><span data-ccp-props= "{"201341983":0,"335559740":259}"> </span></p> </div> <div style="font-weight: 400;"> <p><span data-contrast="auto">Previously, h</span><span data-contrast="auto">e built a 1.5M </span><span data-contrast= "auto">AU$</span><span data-contrast="auto"> MSP business, and exited in 2016. And today, we are going to be talking about how perfect pricing works in your IT & MSP business. </span><span data-ccp-props= "{"201341983":0,"335559740":259}"> </span></p> </div> <div style="font-weight: 400;"> <p><span data-contrast="auto">We talked about the importance of confidence in building and growing your IT & MSP business. You need to know and trust yourself to do what you need to do; only then can you take your business to YOUR next level.</span><span data-ccp-props= "{"201341983":0,"335559740":259}"> </span></p> </div> <div style="font-weight: 400;"> <p><span data-contrast="auto">Nigel shared one of the mistakes of many IT & MSP business owners, and that is perfectionism, wanting to design the perfect system, however, he notes that there is nothing perfect, all you need to sell is a system that delivers good service to you</span><span data-contrast= "auto">r</span><span data-contrast="auto"> clients while being profitable to you. </span><span data-ccp-props= "{"201341983":0,"335559740":259}"> </span></p> </div> <div style="font-weight: 400;"> <p><span data-contrast="auto">He adds that, especially when you are a starting IT & MSP company, you can start with a basic pricing model, the most important thing is that it works -- and you know and understand the pros and cons. Gradually, the model matures, the market matures, and so do you, as a business.</span><span data-ccp-props= "{"201341983":0,"335559740":259}"> </span></p> </div> <div style="font-weight: 400;"> <p><span data-contrast="auto">We also talked about