Ep. #73 - The Secret to Creating SERP-topping Viral B2B Content (w/ Brad Smith from Wordable)

<p>B2B content has long been perceived as boring. But as you'll learn in this episode, there are several ways to be creative with your B2B content.</p> <p>I'm joined by special guest Brad Smith in this episode to discuss the framework involved in creating SERP-topping viral B2B content. Brad is the CEO of a SaaS company called Wordable and runs two successful agencies in the content production and digital PR industry. As a Business Insider featured copywriter, Brad is on a mission to slay awful content one blog at a time. His content has been featured in The New York Times, Business Insider, The Next Web, &nbsp;Moz, Shopify, Unbounce, HubSpot, Search Engine Journal, and hundreds more.&nbsp;</p> <p>In the social media age, producing content that just hits the first page of Google is not enough. Brad’s unique strategy will show you how to produce and optimize long-form content that dominates the rankings and also gets featured in The New York Times, Business Insider, and TheNextWeb.</p> <p>-=-=-=-=-</p> <p><strong>Tools and resources discussed in the episode:</strong></p> <p><a href="https://wordable.io/" target="_blank">Wordable</a> - https://wordable.io/</p> <p><a href="https://ahrefs.com/" target="_blank">Ahrefs</a> - https://ahrefs.com/</p> <p><a href="https://surferseo.com/" target="_blank">Surfer SEO</a> - https://surferseo.com/</p> <p><a href="https://www.google.com/docs/" target="_blank">Google Docs</a> - https://www.google.com/docs/</p> <p><a href="https://www.marketmuse.com/" target="_blank">Marketmuse</a> - https://www.marketmuse.com/</p> <p><a href="https://www.clickflow.com/">ClickFlow</a> - <a href="https://www.clickflow.com/">https://www.clickflow.com</a></p> <p><a href="https://cjrogers.com/jon-morrows-52-headline-hacks/3557" target="_blank">Jon Morrow's 52 Headline Hacks</a> - https://cjrogers.com/jon-morrows-52-headline-hacks/3557</p> <p>-=-=-=-=-</p> <p><strong>BONUS RESOURCES + FREE DOWNLOADS</strong></p> <p>If you're a fan of the podcast, here are some FREE online marketing resources from my bl