Ep. #59 - Google's "Home Movie" on How Google Search Works: Is It Worth Watching?

<p>Back in October 2020, Google released a "home movie" on their YouTube channel to show how Google search works. It's a 58-minute documentary that goes into detail about how Google search works and offers an insight into what goes on behind the scenes at Google.&nbsp;</p> <p>SEOs around the world have been raving about Google's home movie, so last week, I decided to check it out. In this episode, I share my thoughts on the movie and my key takeaways and help you decide whether it's worth watching this hour-long documentary by Google.</p> <p>-=-=-=-=-</p> <p><strong>Resources discussed in this episode:</strong></p> <p><a href="https://www.youtube.com/watch?v=tFq6Q_muwG0">Trillions of Questions, No Easy Answers: A (home) movie about how Google Search works</a> - https://www.youtube.com/watch?v=tFq6Q_muwG0</p> <p><a href="https://static.googleusercontent.com/media/guidelines.raterhub.com/en//searchqualityevaluatorguidelines.pdf">Google's Search Quality Evaluator Guidelines (PDF)</a></p> <p>Here are some resources on Google E-A-T:</p> <ul> <li><a href="https://moz.com/blog/google-e-a-t">E-A-T and SEO: How to Create Content That Google Wants</a> [Moz]<a href="https://www.99signals.com/high-quality-backlinks/"><br> </a></li> <li><a href="https://www.semrush.com/blog/eat-and-ymyl-new-google-search-guidelines-acronyms-of-quality-content/">EAT, YMYL, &amp; Beneficial Purpose: What Do Google’s Quality Standards Mean for Search?</a> [Semrush]<a href="https://www.99signals.com/competitor-analysis-semrush-detailed-guide/"><br> </a></li> <li><a href="https://ahrefs.com/blog/eat-seo/">What is E‑A-T? Why It’s Important for SEO</a> [Ahrefs]<a href="https://www.99signals.com/high-quality-backlinks-infographics/"><br> </a></li> </ul> <p>-=-=-=-=-</p> <p><strong>BONUS RESOURCES + FREE DOWNLOADS</strong></p> <p>If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills:</p> <p><a href="https://resources.99signals.com/blogging-tools-ebook">The