Ep. 190 Critical Step 2 To Be Unforgettable

<p class="MsoNormal">Mark and Darren have oft said that the first step to an unforgettable presentation is A CLEAR MESSAGE, but what is Step #2? In this episode they describe your Foundational Phrase and explain how a well-crafted Foundational Phrase can make your presentation unforgettable.</p> <p class="MsoNormal">SNIPPETS:</p> <p class="MsoNormal">• Create a Foundational Phrase to make your message memorable</p> <p class="MsoNormal">• It should be rhythmic</p> <p class="MsoNormal">• 10 words or fewer are easier to remember</p> <p class="MsoNormal">• A well-crafted Foundational Phrase has weight and influence</p> <p class="MsoNormal">• It should run like thread throughout your presentation</p> <p class="MsoNormal">• It can be rhyming or alliterative</p> <p class="MsoNormal">• Connect your Foundational Phrase to your message</p> <p class="MsoNormal">• Brainstorm with a friend to craft each other’s Foundational Phrase</p>