Ep. 151 How To Cut Cost Per Click With Google Paid Ads

<p>On today&apos;s episode of the the Marketing Lyfe Podcast, I  am going to teach you how to cut your cost per click with Google Paid Ads. The main key that I have found with cutting your cost per click is by testing out different strategies. My main strategy that I have used for one of my campaigns is Impression Share. <br/><br/>Here are some of the topics we are going to discuss today:<br/>How I Cut My Cost Per Click<br/>Target Impression Share<br/>Try a Few Different Test Strategies</p>