Ep. 03 - Reliant Creative Marketing Series - Guiding Principles & Story-Driven Messaging

<p>In this episode, we discuss the importance of guiding principles and story-driven messaging. This is episode 3 in a series where we are sharing our thoughts and insights on all things brand and story. Story is a powerful marketing tool, and today we’re discussing how story can be applied to your guiding principles and messaging structures. </p><p> <span style="font-weight:600" data-token-index="1" class="notion-enable-hover" data-reactroot="">Relevant Resources:<br></span>Purpose-Driven Strategy - <a href="https://reliantcreative.org/courses/purpose-driven-strategy/" class="notion-link-token notion-enable-hover" target="_blank" rel="noopener noreferrer" data-token-index="3" data-reactroot="" style="background-color: rgb(255, 255, 255); cursor: pointer; color: inherit; overflow-wrap: break-word; text-decoration: inherit;"><span style="border-bottom:0.05em solid;border-color:rgba(55,53,47,0.4);opacity:0.7" class="link-annotation-unknown-block-id--27930021">https://reliantcreative.org/courses/purpose-driven-strategy/</span></a> <br>Story-Driven Messaging Course - <a href="https://reliantcreative.org/courses/story-driven-messaging/" class="notion-link-token notion-enable-hover" target="_blank" rel="noopener noreferrer" data-token-index="5" data-reactroot="" style="background-color: rgb(255, 255, 255); cursor: pointer; color: inherit; overflow-wrap: break-word; text-decoration: inherit;"><span style="border-bottom:0.05em solid;border-color:rgba(55,53,47,0.4);opacity:0.7" class="link-annotation-unknown-block-id-704234531">https://reliantcreative.org/courses/story-driven-messaging/</span></a></p>