Emotional Targeting Increases Conversions, with Sophia Dagnon of GetUplift [Interview]

<p>⭐⭐⭐⭐⭐ <strong>Episode Links </strong>&nbsp;⭐⭐⭐⭐⭐</p><p>👉 <a href="https://bit.ly/43ah7nh" rel="noopener noreferrer" target="_blank">FREE: The Complete Guide to Landing Pages that Convert + The Conversion Corner</a></p><p>⭐⭐⭐⭐⭐ <strong>More from Roy</strong>&nbsp; ⭐⭐⭐⭐⭐</p><p>🎫 <a href="https://www.btmsinsiders.com/bundles/btmsinsiders-all-access-pass?utm_source=btms-daily&amp;utm_medium=content&amp;utm_campaign=organic&amp;utm_content=20230901" rel="noopener noreferrer" target="_blank">BTMSinsiders: Streaming Library of Copywriting and Marketing Courses</a></p><p>🏆 <a href="https://www.royfurr.com?utm_source=btms-daily&amp;utm_medium=content&amp;utm_campaign=organic&amp;utm_content=20230901" rel="noopener noreferrer" target="_blank">Roy Furr, Fractional CMO &amp; Copy Chief for Direct Response Marketers</a></p><p>⭐⭐⭐⭐⭐ <strong>Subscribe</strong>&nbsp; ⭐⭐⭐⭐⭐</p><p>👉 <a href="https://www.breakthroughmarketingsecrets.com/subscribe?utm_source=btms-daily&amp;utm_medium=content&amp;utm_campaign=organic&amp;utm_content=20230901" rel="noopener noreferrer" target="_blank">Subscribe to Breakthrough Marketing Secrets</a></p><p><strong>Sophia Dagnon has one of the most thorough, interesting, and immediately-useful copywriting research processes you’ll hear all year…</strong></p><p>Her agency, GetUplift, is all about conversion rate optimization.</p><p>So clients — mostly software/SaaS companies — come to GetUplift to make their website work better.</p><p>They’re looking for more leads, customers, sales, and profits.</p><p>And Sophia leads the team that makes that happen.</p><p>The foundation of her work?&nbsp; Research.</p><p>And the process she uses is called Emotional Targeting.</p><p>Through this simple-yet-thorough process, she figures out exactly how to rework web pages to 1) do a better job than ever of highlighting what’s important to the client while 2) converting more visitors into leads — trials, demos — than ever before.</p><p>You’re going to love this one…</p><p><a href="https://youtu.be/bQJw56gyA-8" rel="noop