Email Economics: The Math to a $800k Email [Sam Parr, Nathan Barry]

<p>Listen to the Nathan Barry show: <a href="https://nathanbarry.com/030-sam-parr-growing-2m-subscribers-selling-newsletter/">https://nathanbarry.com/030-sam-parr-growing-2m-subscribers-selling-newsletter/</a> 50mins in</p><p>Sam Parr's $800k email: <a href="https://twitter.com/theSamParr/status/1332018614367645697?s=20">https://twitter.com/theSamParr/status/1332018614367645697?s=20</a><br><a href="https://twitter.com/theSamParr/status/1331759376433115140?s=20">https://twitter.com/theSamParr/status/1331759376433115140?s=20</a><br>300k views: <a href="https://twitter.com/theSamParr/status/1332024062919503875?s=20">https://twitter.com/theSamParr/status/1332024062919503875?s=20</a><br>3k subscribers - max 1% conversion rate</p><p><strong>Transcript</strong><br> </p><p>[00:00:00] <strong>swyx:</strong> Today, we're talking about email from two of its biggest practitioners, Nathan Barry from convert kit and Sam Parr from the hustle and sandbar par recently sends a email that converted into $800,000 worth of sales in one day. And this is.  </p><p>[00:00:19] <strong>Sam Parr:</strong> You want to know something funny that, that tactic of emailing the wrong link and then emailing them again to let people know that you've created. </p><p>[00:00:27] Always gets more sales.  </p><p>[00:00:29] <strong>Nathan Barry:</strong> Oh, it does. Okay. You should tell everyone about your black Friday  </p><p>[00:00:33] <strong>Sam Parr:</strong> promotion. Okay. So I've done this twice. Most people don't know I did this twice. I actually did this in 2014. When we first started, when we only had about 40,000 subscribers. So back then in 14, what I did or 15? Well, no, when did we launch? </p><p>[00:00:46] No, we lost at 16, so I didn't tell him 60. I'll tell you what I did black Friday. And I'll tell you what I did now or back then. So back then I, we accidentally sent, like, it was, the day was Thursday morning. We accidentally sent the previous Wednesday's email on Thursday. And so people got like the same one over and then