Elliott Bayev and Daniel Moskowitz - Sales Jiu Jitsu

<p>In today’s episode, our guests are Daniel Moscowitz and Elliot Bayev. Daniel is in sales<br /> and has been able to create a business privately, and held $30 million in sales and B2B<br /> sales. He has grown an eight-figure privately held company. Elliot is an individual that<br /> has 30 plus years of experience in martial arts. He is a second-degree black belt in jiu-<br /> jitsu. Today, we’re going to break down the concept they’ve come up with.<br /> [8:22] How did Daniel and Elliot come together?<br /> I run a program for entrepreneurs called mastermind BJJ. That&#39;s a private training group<br /> just for entrepreneurs. Someone invited Daniel and throughout his first class, every<br /> once in a while, his eyes would just light up. As we went to brunch, he would share that<br /> so much of what I was sharing was so aligned with his sales philosophy and what he<br /> teaches. As we kept talking, it just kind of unfolded that there was this amazing overlap,<br /> and anyone who does that, who knows that, applies to other areas of life.<br /> [10:32] Off shift moment<br /> For me, it was taking an element of actual training and bringing it into my sales. That<br /> was a shift for me.<br /> [12:24] We mapped out the system that the whole structure is based on a four-step<br /> process designed to help you win jujitsu competitions. There&#39;s a synergy that I didn&#39;t<br /> expect.<br /> [13:37] Part of the book that will help people<br /> You could sell to somebody and have an engagement of sales that actually leaves them<br /> better off than when you found them. There is this mud that is thrown on salespeople<br /> oftentimes. People use sales to sell to people stuff they don’t need<br /> [14:42] Jiu-Jitsu is all about not hurting people You can choose to hurt somebody if you<br /> need to, but you can win without ever hurting somebody. That’s what really attracted me<br /> to it. When you go through the whole book as a whole system, it&#39;s really designed<br /> around increasing your conversion r