Educating, Inspiring, and Entertaining on TikTok with Brooke Lacey

<p><strong>What do you want out of your social media efforts?</strong> <span style="font-weight: 400;">Brooke Lacey is a tech-obsessed, Crypto-vixen, and TikTok maven who grew her TikTok account to over 274k followers in just 9 months. No, she isn’t a Gen Z’er who gained popularity by dancing her way through the app. Instead, she built her large community by creating content that educates, inspires, and entertains.</span></p> <p> </p> <p><span style="font-weight: 400;">In today’s episode, Brooke shares her best advice for growing on TikTok. She also discusses the importance of setting clear goals for what you want to gain out of any social media platform. Tune in as she shares actionable steps for growing an engaged community on social media that serves your overall purpose.</span></p> <p> </p> <p><strong>In this episode, we cover:</strong></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">The power of TikTok</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Why going viral isn’t worth it if you aren’t attracting your ideal audience</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Taking brand deals for her podcast and on TikTok</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">How TikTok added to Brooke’s business</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Why your content needs to educate, inspire, and entertain</span></li> </ul> <p> </p> <p><em><span style="font-weight: 400;">“We are all so individually different and the way that we can present something is going to be much different than other people. ” - Brooke Lacey</span></em></p> <p> </p> <p><strong>Links mentioned: </strong></p> <p><span style="font-weight: 400;">Brooke’s TikTok:</span> <a href= "https://www.tiktok.com/@brookejlacey?lang=en"><span style= "font-weight: 400;">https://www.tiktok.com/@brookejlacey?lang=en</span></a><span style="font-weight: