E384 - TT - Establishing A Real Estate Brand

<p><span style="font-weight: 400;">Are you a budding real estate entrepreneur who is struggling to frame up your personal brand? Or are you a passive real estate investor who is curious as to what to look for in a deal sponsor’s brand?</span></p> <p><span style="font-weight: 400;">No matter what business you might be in, branding plays a crucial role in whether the business is a smashing success, or a massive failure. </span></p> <p><span style="font-weight: 400;">That said, it’s critical for real estate entrepreneurs to understand the importance of establishing a powerful brand and likewise, passive investors should know what to look for in a deal sponsor’s brand.  </span></p> <p><span style="font-weight: 400;">Today we were joined by John Casmon of Casmon Capital Group. John is a real estate entrepreneur who has partnered with busy professionals to invest in over $100 million of apartments. He is the host of the Multifamily Insights podcast and is the co-creator of the Midwest Real Estate Networking Summit.</span></p> <p><span style="font-weight: 400;">Follow along and listen to learn about… </span></p> <ul> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">How he went from zero dollars in acquisitions in 2020 to $20 million in acquisitions in 2021</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">How both real estate entrepreneurs and passive investors should think about building a personal brand</span></li> <li style="font-weight: 400;" aria-level="1"><span style= "font-weight: 400;">Positive and negative factors passive investors should consider when evaluating a deal sponsor’s brand, and whether to invest </span></li> </ul> <p><span style="font-weight: 400;">Whether you’re a real estate entrepreneur seeking to grow your business, or a passive investor looking to learn how to vet deal sponsors, John really delivers in this episode with clear and actionable advice.</span></p> <p><span style="font-weight: 400;">To Your Freedom, </span></p> <p>