E248: CREATING A UNIVERSAL COMMERCE API TO ENABLE COMMERCE EVERYWHERE - Arjun Bhargava, Rye - THE ECOMMERCE EDGE Podcast - 28 July 2023

<li><a href="https://www.linkedin.com/in/brayden-ware-%F0%9F%A4%98%F0%9F%8F%B4%E2%80%8D%E2%98%A0%EF%B8%8F-a8b587169/" target="_blank" rel="noreferrer noopener">Arjun </a>is the Co-Founder &amp; CEO of <a href="https://rye.com/" target="_blank" rel="noopener noreferer">Rye</a> - <a href="https://rye.com/" target="_blank" rel="noopener noreferer">https://rye.com</a></li> <li><a href="https://rye.com/">Rye⁠</a> aims to be the &#39;plumbing&#39; of the next generation internet</li> <li><a href="https://rye.com/">Rye⁠⁠</a> will be the &#39;spades and picks&#39; that enables commerce everywhere</li> <li><a href="https://rye.com/">Rye⁠⁠</a> connects buyers and sellers via intermediate merchants across media and other platforms (think Link In Bio platforms, Netflix etc)</li> <li>In this episode, Jason &amp; Arjun discuss the gaps in the market that are preventing commerce from being truly universal and how Rye and their heavy hitting VC backers aim to fix</li>