Distilling a Disrupter: The Highway Vodka Story

<div>In this episode of Seed to CEO, MJBiz CEO Chris Walsh talks with Highway Vodka co-founder Ben Williams about his journey from a hobbyist distiller to an industry disrupter, thanks to his vodka made with hempseed. After years of experimentation – and a hint of laziness – Ben and his partner came up with the "perfect recipe" to make a splash in an established and crowded industry. His story also highlights a novel way to tap into the cannabis industry outside the obvious routes.</div> <div> </div> <div><strong>Who is Ben Williams?</strong></div> <div> <p class="paragraph" style= "margin: 0in; vertical-align: baseline;"><span class= "normaltextrun"><span style= "font-family: 'Calibri',sans-serif; color: #333333; background: white;"> Eight years ago, Ben Williams was a restauranteur with a passion for distilling. Now he’s the owner of the first black-owned distillery in Houston and the co-creator of a hemp-based vodka that’s disrupting an established industry. His journey provides a guide for other entrepreneurs looking to find their place in a crowded market.</span></span></p> </div>