Discussing marketing for small businesses with Tara Hunt

<p>Today, we have TARA HUNT, CEO + PARTNER, TRULY INC</p><p>Tara is a digital marketing "native" (meaning she’s been working in digital since 1992, not that she’s a millennial) with over 19 years of experience, the author of one of the first books on how the social web is changing business and a professional public speaker. She has also created and executed proven digital and social strategies across multiple industries.</p><p>She not only talks the talk of building community and creating content online, she also walks the walk. She is a <a href="https://www.linkedin.com/today/author/3154163" target="_blank">LinkedIN Influencer</a>, followed by almost 200,000 people. Her <a href="http://www.slideshare.net/missrogue/" target="_blank">Slideshare presentations</a> have been viewed over 2.5 million times. She is in the top 5% of <a href="https://twitter.com/missrogue" target="_blank">Twitter users worldwide</a> with over 52,000 followers.</p><p>She is one of the most respected and cited thought leaders in audience development — how to understand the audience, what delights them, what they will respond to, and where/when/how to reach them. She combines a data-centric with a human-centric approach to building an audience, leaning heavily on insights into consumer patterns and behaviors while keeping an eye on online trends and changing expectations.</p><p>Today we are discussing marketing strategies for small businesses during the crisis, her recent launch of Phlywheel: The New DIY Marketing Platform for SMBs Who Need Agency Expertise at Fraction of the Price and also women entrepreneurship.</p>