Devoted to women’s health, especially the difficulties surrounding menstruation
Devoted to women’s health, especially the difficulties surrounding menstruation

Devoted to women’s health, especially the difficulties surrounding menstruation

PRINCEARHAN WORLD

13 min
Knowledge
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Description

    Kenia Andrade, Pharma Marketing Manager at IGC Pharma overseeing HOLIEF, a holistic women’s health brand from IGC Pharma and Dr. Juanita Arbelaez, Medical Researcher at IGC Pharma joins eHealth Radio and the <a href="https://ehealthradio.podbean.com/category/female-health" target="_blank" rel="noreferrer noopener">Female Health</a> and <a href="https://ehealthradio.podbean.com/category/health-news" target="_blank" rel="noreferrer noopener">Health News</a> Channels. Listen to interview with host <a href="https://www.linkedin.com/in/ericmdye/" target="_blank" rel="noreferrer noopener">Eric Michaels</a> and guests Kenia Andrade &amp; Dr. Juanita Arbelaez discuss the following: <ol><li>How did this brand HOLIEF come about? What inspired IGC Pharma, a biotech firm, to pursue this area of women’s health?</li><li>What are the most common daily issues facing women today?</li><li>What natural resources do you use for the HOLIEF brand of products?</li><li>What is the science behind the brand?</li><li>Why is sleep, mindfulness, fitness, and nutrition so important as well for overall women’s health? How is HOLIEF addressing these issues?</li><li>Why aren’t more women being vocal about period pain? Is the topic still “taboo?”</li><li>Why do you feel HOLIEF connects with its users? What is HOLIEF doing to empower “Positive Periods”? </li></ol>   Kenia Andrade is the Women’s Wellness Specialist and IGC Pharma Marketing Manager. Kenia is responsible for developing and implementing integrated marketing campaigns, leveraging her organizational skills and deep knowledge of marketing tactics. In her role, Kenia strives to make a positive impact within the pharma and wellness industry. With a passion for continuous learning, Kenia has pursued various certifications and completed courses from esteemed institutions such as Yale University, Case Western Reserve University, and the University of Virginia. These certifications include Women in Leadership: Inspiring Positive Change, The Science of Well-Being, Creativity and Leadersh

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