Developing a Corporate Social Responsibility Strategy Part 4: Advocacy

<p>In this episode, we talk with Nicole Campbell, CSR expert, and discuss Part 4 of developing a Corporate Social Responsibility (CSR) strategy: advocacy.  We discuss the three parts of finding internal advocates and why the other phases of research, articulate and "back-it-up" must be completed before starting this phase. We also explore where to find the most unlikely internal advocates. </p> <p><strong>Topics we discussed:</strong></p> <ul> <li><span class="style-scope yt-formatted-string" dir="auto">3 elements of finding internal advocates</span></li> <li><span class="style-scope yt-formatted-string" dir= "auto">Creating internal advocates</span></li> <li><span class="style-scope yt-formatted-string" dir="auto">Lining up support before pitching leadership</span></li> <li><span class="style-scope yt-formatted-string" dir="auto">Where unlikely advocates come from</span></li> </ul> <p> </p> <p>Prefer to read:<br /> https://www.benevity.com/resources/corporate-social-responsibility-advocacy</p> <p><br /> Watch the episode:<br /> <a class="style-scope ytcp-video-info" href= "https://youtu.be/Lau6Ns8Wd3I" target="_blank" rel= "noopener">https://youtu.be/Lau6Ns8Wd3I</a></p>